Cross-border e-commerce has put Chinese agricultural goods on the global table

Cross-border e-commerce platforms have achieved "table globalization" by connecting global markets, with Alibaba's international site playing a particularly prominent role, according to a report on the Development of Cross-border E-commerce for Agricultural Products released by the Ministry of Agriculture and Rural Affairs.

As the world's largest B2B cross-border e-commerce platform, by July 2019, The number of agricultural commodity orders on Alibaba International Station has reached 1.11 million. With the help of Alibaba International, China's agricultural exports have grown at a compound rate of more than three digits for three consecutive years, and have been sold to more than 100 countries and regions worldwide.

According to statistics from Alibaba International, India, the United States and Pakistan were the top three major sources of buyers in the agricultural industry in 2019. The top three international markets for Chinese agricultural products are nuts and dried fruits, edible oils and animal products.

The report shows that the characteristic sketch category will become the key breakthrough point for the export of agricultural products. For example, Mushrooms in West Shaanxi of Henan province have been exported to more than 30 countries and regions through Alibaba International Station, earning foreign exchange of 5.2 billion US dollars. Gansu Yasheng Group has set up two platforms in Alibaba International Station, through which it has exported 11,91902 tons of agricultural products such as sunflower, onion and potato to more than ten countries and regions including Pakistan, South Korea and Spain in the past three years.

During the previous Alibaba International Shopping Festival in September, the sales volume of food and agricultural products on the platform increased 4.5 times year on year. Popular items include mushrooms, coconut oil and fresh garlic, which increased nearly four times. Cheng yuan, the "Internet king of garlic" in shandong province, has recently sold jinxiang garlic to 35 countries and regions, and is now worth more than 100 million yuan. Seventy percent of his overseas customers come from alibaba's international site. Under his leadership, jinxiang villagers can increase their income by more than 30,000 yuan per household every year.

It is worth mentioning that during the Purchasing festival in September, Alibaba International website launched the first cross-border live broadcast of agricultural products in the world. Yasheng Group is one of the businesses participating in the live broadcast. Ren Fukang, deputy director of the Commerce Department of Gansu Province, introduced gansu's characteristic agricultural and sideline products to global buyers through the live link of Alibaba International Station in the origin of Sunflower seeds located in Yamen City, attracting many platform users to watch and inquire.

It is reported that in recent years, Alibaba has converged more than 20 businesses in the digital economy to create a comprehensive digital, systematic and easily expanded "$1,000 per mu" agricultural assistance plan in technology, finance, logistics and sales. In the past three years, Sales of agricultural products on Alibaba platform have exceeded 540 billion yuan. In addition to alibaba international site, aliexpress, Lazada, 1688, Tmall and other overseas platforms under alibaba have formed a parallel matrix of wholesale and retail export of agricultural products, which is also vigorously helping Chinese agricultural products "go out" and get on the global table.