Digital labor helps enterprises reduce costs and increase efficiency

At present, the traditional employment mode makes enterprises face many challenges, such as shortage of manpower, rising cost and insufficient human efficiency. In this regard, digital technology is undoubtedly a powerful tool to promote the transformation of employment mode, which can directly address the pain points and problems encountered in various business scenarios. Many enterprises have experimented with new technologies to enable traditional labor force to achieve cost reduction and efficiency increase and lean operation.
A few days ago, McKinsey released a white paper entitled "Digital Labor - Fully Activating Human Efficiency Potential and Helping Enterprises to Achieve Stability" (hereinafter referred to as the "White Paper"). Its analysis shows that by 2030, digital labor will form a blue ocean worth 1.73 trillion yuan. In the next eight years, digital labor will provide a total of 1.6 trillion yuan of economic value-added space.
At the beginning of 2022, the State Council issued the "Fourteenth Five Year" Digital Economy Development Plan, emphasizing that enterprises should speed up their digital transformation and upgrading, guide enterprises to strengthen their digital thinking, and comprehensively and systematically promote the digital transformation of enterprises' R&D design, production and processing, business management, sales services and other businesses. Emerging technologies such as artificial intelligence and robot process automation have become necessary productivity tools in the frontier industry of the new era. As one of the representatives of emerging technologies, digital labor has also officially entered the field of vision of the industry.
Sun Junxin, global director of McKinsey, pointed out that through digital capability training and production tool upgrading, digital labor can bring significant innovation to the future work mode and environment, and bring many advantages: first, improve production efficiency, liberate people from repetitive labor, improve management efficiency, reduce human costs, and significantly reduce human error losses; The second is to reduce operating costs, improve cross departmental communication efficiency and achieve clear and smooth processes, integrate decentralized work processes, and improve work efficiency; The third is to improve the user experience, untie the timeliness of work, shorten the overtime hours of employees, and achieve intelligent and humanized user journeys in a more efficient response way that meets user needs, so as to improve user satisfaction.
The White Paper shows that with the huge value potential facing the future, digital labor will also usher in a broad application scenario with the support of artificial intelligence and human-computer interaction technology. And the data shows that user experience optimization will witness explosive growth with the continuous expansion of application scenarios, and the increasingly mature human-computer cooperation will also promote the rapid development of various industries. For example, in the cultural and tourism industry, the operation manpower inside and outside the scenic spot can be deeply integrated with the digital labor force, providing tourists with active management, active care and active service, and bringing high-quality experience to tourists; In the manufacturing industry, enterprises can use various robots, software services and other digital labor to fill the labor gap and reduce cost waste and efficiency loss; In the Internet science and technology industry, enterprises can develop an automatic advertising platform, match the bidding bids of advertisers and the portraits of platform users, complete the advertising work, save labor costs and improve operational efficiency.
In the specific implementation path, enterprises can focus on the first, middle and later stages to comprehensively promote the upgrading of digital labor employment mode. Sun Junxin said that first, we should fully deploy digital labor. Match the overall development direction of the enterprise, upgrade the production tools, and digitally empower employees through activating the enterprise mechanism, so as to comprehensively upgrade the employment mode. Second, the planning should be refined. Adapt measures to local conditions, transform the objectives into specific and implementable clear measures, and form a standardized business process upgrading scheme; Introduce the leading scientific and technological concept, design and implement the practical operation technology that can be adopted, and focus on the key points of human-computer integration; Explore computable, measurable and traceable success formulas to ensure that process optimization can track core values and refine key initiatives and priorities. The third is implementation. Establish an agile transformation change team and professional guidance team, support and guide the implementation of digital labor throughout the process, and promote and implement the quick win plan in stages. Create an effective tracking mechanism and analysis mechanism to realize risk control and process visualization in the implementation process.